Chat with us, powered by LiveChat

Search Opportunities Across the U.S.

Explore open positions tailored for professionals, leaders and executives.

VP of Marketing

Dallas, TX

Employment Type: Permanent Position Function: Marketing Job Number: 16725726

Job Description

About Our Client

Our client is a leading consumer packaged goods (CPG) company specializing in a portfolio of premium food and beverage brands. Their products are known for their exceptional quality and innovative flavors, appealing to health-conscious consumers and food enthusiasts alike. With a strong commitment to sustainable sourcing and ethical production, they have earned a loyal following and a prominent presence in major retail chains and specialty stores across the country.

The Opportunity

Our client is seeking a visionary and results-driven VP of Marketing to lead all marketing-generating functions and spearhead the next phase of company growth. This pivotal role is focused on unifying the sales, marketing, and customer success teams under a single, cohesive go-to-market strategy. You will be responsible for defining and executing a comprehensive marketing strategy to accelerate market share, secure new business, and expand relationships with key enterprise clients.
You will be instrumental in driving sustainable marketing growth, optimizing the entire customer lifecycle, and building a high-performing, data-driven marketing organization. This is a unique opportunity for a senior leader who thrives on building and scaling teams and wants to make a direct impact on the company's trajectory in a highly visible role.

What You Will Do

  • Develop and execute a comprehensive marketing strategy to achieve ambitious growth targets and expand market leadership.
  • Lead and mentor the sales, marketing, and customer success teams, fostering a culture of accountability and high performance.
  • Drive the entire marketing cycle, from lead generation and pipeline management to contract negotiation and client retention.
  • Identify new market opportunities and strategic partnerships to diversify revenue streams.
  • Collaborate with executive leadership to align marketing goals with overall business objectives and resource allocation.
  • Utilize data and analytics to forecast marketing, measure performance, and optimize sales and marketing effectiveness.
  • Act as a key external representative, engaging with top-tier clients and industry leaders to strengthen brand presence and close key deals.

Who You Are

  • A Strategic Leader: You have a proven ability to develop and execute multi-year marketing strategies that drive significant top-line growth. You think holistically about the customer journey and how different functions can align to create a seamless experience.
  • A Team Builder: You are skilled at recruiting, developing, and inspiring high-performing teams. You lead by example and empower your direct reports to achieve their full potential.
  • Results-Oriented: You have a verifiable track record of exceeding marketing targets in a competitive B2B environment, with a strong focus on both new business acquisition and client expansion.
Ideal Candidate Profile We are seeking a VP of Marketing with extensive experience in the CPG, food and beverage, or retail sales industries. Candidates with a successful history of leading and scaling marketing teams in parallel sectors such as consumer goods, hospitality, or distribution will also be strongly considered.

Why Join This Team?

This is your chance to play a key role in a company that is at the forefront of the premium food and beverage industry. If you are a strategic leader who thrives on building and scaling marketing organizations, you will have the opportunity to shape the future of the company and earn significant commissions. You'll be part of a supportive executive team and backed by cutting-edge products that are in high demand across the globe.

________________________________________

About Naviga Recruiting & Executive Search

Naviga Recruiting & Executive Search is a leading provider of Contingent Workforce Solutions, Executive Search, Leadership and Individual Contributor hiring, empowering businesses to achieve their strategic objectives through expert talent acquisition. Our specialties include sales, marketing, finance/accounting and operations hiring. With a commitment to excellence and a deep understanding of market trends, Naviga Recruiting & Executive Search helps organizations build high-performing teams and navigate complex workforce challenges. Naviga Recruiting & Executive Search specializes in U.S. Hiring for Global Businesses.

Meet Your Recruiter

Janice Martinez
Associate Director of Talent Acquisition

Janice Martinez has been a key part of Naviga’s talent acquisition team for over four years. Her journey with the firm began uniquely as a part-time temporary Sourcer during the pandemic in 2020. Quickly recognized for her adaptability and broad skill set, Janice transitioned into a permanent role where she has taken on a dynamic range of responsibilities, contributing to many areas beyond traditional recruiting.

Before joining Naviga, Janice amassed over 30 years of experience in sales, marketing, and management. This extensive background enables her to bring a fresh and innovative perspective to talent acquisition, challenging conventional approaches and driving continuous improvement. Her willingness to step up — whether managing marketing projects, improving KPI reporting, or supporting visual branding with content creation — has made her a versatile and invaluable team member.

In her current role as Associate Director of TA, Janice focuses on strategic sourcing, comprehensive KPI reporting, and administration of Naviga’s Applicant Tracking System to optimize process efficiency and data integrity. She also supports the firm’s operations by troubleshooting and managing logistics, and often fills in as a graphic designer to support the firm’s visual communication needs.

Janice embodies Naviga’s culture by fostering open, honest communication and bringing a balanced mix of professionalism and approachability. She values the firm’s culture of autonomy and inclusivity, appreciating the trust and freedom Naviga provides its team members to take ownership and innovate. She is proud of Naviga’s courage to evolve, adapt, and embrace diverse perspectives — qualities she champions in her daily work.

Outside the office, Janice enjoys staying active, savoring good food and drinks with friends, and spending quality time with her family — especially watching her son play baseball. She also pursues creative hobbies like knitting and woodworking.

Her key advice to new Naviga team members is to ask questions and openly share ideas, emphasizing that every fresh perspective is vital to the firm’s ongoing growth and innovation. Janice’s dedication, adaptability, and collaborative spirit make her an essential contributor to Naviga’s success and a trusted leader within the team.

Apply Online

Send an email reminder to:

Share This Job:

Related Jobs:

Login to save this search and get notified of similar positions.

About Dallas, TX

Unlock your potential in the vibrant job market of the Dallas-Fort Worth metroplex! This bustling region in the great state of Texas boasts a perfect blend of southern charm and big-city opportunities. Dive into a dynamic career scene with access to renowned landmarks like the Dallas Arboretum and Botanical Garden, exquisite cuisine from Tex-Mex to BBQ, and cultural hotspots such as the Dallas Museum of Art and the AT&T Performing Arts Center. Cheer for the Dallas Cowboys at the AT&T Stadium or enjoy the outdoors at White Rock Lake. Discover why Dallas is the ultimate destination for growth, opportunity, and a fulfilling career journey. Explore our job listings today and embark on a new chapter in this captivating city!