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Chief Marketing Officer

Remote, US

Employment Type: Permanent Position Function: Marketing Job Number: 16784761

Job Description

Naviga has been retained to help a high-growth, fintech organization identify a Chief Marketing Officer. Our client has a strong employee retention rate, with a supportive, collaborative and autonomous work environment.

Title: Chief Marketing Officer
Location: Remote w/ Chicago as a preference. East or Central time zones required.

Responsibilities:
  • Evaluate and enhance current marketing strategies; develop and execute improvements aligned with business growth goals
  • Lead and evolve the company s channel marketing strategy, driving demand through a growing network of global partners
  • Collaborate cross-functionally with product, sales, and executive teams to align marketing with company strategy and priorities
  • Develop and implement demand generation, content marketing, and digital campaigns to drive enterprise-level engagement
  • Own and continually refine the brand strategy to reinforce the company s market leadership and differentiation
  • Lead product marketing efforts, including go-to-market planning, positioning, messaging, and lifecycle adoption strategies
  • Direct digital marketing, including social, web, SEO/SEM, and online presence to maximize visibility and lead flow
  • Leverage marketing technology and analytics tools (including AI) to measure, improve, and report on ROI and campaign performance
  • Oversee marketing budget and vendor/agency partnerships, ensuring efficient use of resources
  • Organize and support high-impact events: webinars, tradeshows, partner summits, and customer engagement programs
  • Launch and manage a customer advocacy program and strategic communications to increase loyalty, referrals, and upsell opportunities
  • Lead, coach, and scale a global marketing team, developing talent and fostering a high-performance, collaborative culture
  • Act as a key member of the Senior Leadership Team, contributing to company-wide strategy and decision-making
  • Champion marketing s role in scaling U.S. growth while supporting ongoing global expansion initiatives

Requirements:
  • 10+ years of progressive marketing leadership experience in B2B SaaS companies
  • Proven experience leading channel marketing and partner-driven go-to-market strategies
  • Experience scaling marketing in a growth-stage or scale-up environment (100 500 employees ideal)
  • Track record of building and executing successful demand generation and digital marketing strategies
  • Global marketing experience, with ability to adapt strategies across regions
  • Proficiency with marketing analytics, MarTech platforms, and AI-enabled marketing tools
  • Strategic thinker with the ability to roll up sleeves and execute in a lean, fast-moving organization
  • Exceptional leadership, communication, and cross-functional collaboration skills
  • Strong business and data acumen; ability to align marketing investment with ROI
  • Emotional intelligence and adaptability to navigate remote and international teams
  • Additional Preferred Experience:
    • Strong background in product marketing, including go-to-market planning, messaging, and positioning is ideal
    • Experience in contact center, telecom, payments, or cybersecurity industries

Education:
  • Bachelor s degree is preferred
  • MBA or an advanced degree is a plus

Meet Your Recruiter

Janice Martinez
Associate Director of Talent Acquisition

Janice Martinez has been a key part of Naviga’s talent acquisition team for over four years. Her journey with the firm began uniquely as a part-time temporary Sourcer during the pandemic in 2020. Quickly recognized for her adaptability and broad skill set, Janice transitioned into a permanent role where she has taken on a dynamic range of responsibilities, contributing to many areas beyond traditional recruiting.

Before joining Naviga, Janice amassed over 30 years of experience in sales, marketing, and management. This extensive background enables her to bring a fresh and innovative perspective to talent acquisition, challenging conventional approaches and driving continuous improvement. Her willingness to step up — whether managing marketing projects, improving KPI reporting, or supporting visual branding with content creation — has made her a versatile and invaluable team member.

In her current role as Associate Director of TA, Janice focuses on strategic sourcing, comprehensive KPI reporting, and administration of Naviga’s Applicant Tracking System to optimize process efficiency and data integrity. She also supports the firm’s operations by troubleshooting and managing logistics, and often fills in as a graphic designer to support the firm’s visual communication needs.

Janice embodies Naviga’s culture by fostering open, honest communication and bringing a balanced mix of professionalism and approachability. She values the firm’s culture of autonomy and inclusivity, appreciating the trust and freedom Naviga provides its team members to take ownership and innovate. She is proud of Naviga’s courage to evolve, adapt, and embrace diverse perspectives — qualities she champions in her daily work.

Outside the office, Janice enjoys staying active, savoring good food and drinks with friends, and spending quality time with her family — especially watching her son play baseball. She also pursues creative hobbies like knitting and woodworking.

Her key advice to new Naviga team members is to ask questions and openly share ideas, emphasizing that every fresh perspective is vital to the firm’s ongoing growth and innovation. Janice’s dedication, adaptability, and collaborative spirit make her an essential contributor to Naviga’s success and a trusted leader within the team.

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